Internet marketing services offered by siteGist

In order for a website to work and be a successful element of a marketing strategy, it must be optimized. What does this mean?

SEO (Search Engine Optimization) – optimization is a set of measures aimed at increasing the position of your website in the results of user search queries. We will help you raise the rating of your website on the Internet through competent internal and external optimization.

Before you start promoting a website, you need to:

• analyze the website and its audience
• study its topic
• analyze competitors and delve into internal processes

One of the elements of a successful strategy that will help you stand out among similar sites is content. Creating the right content is not as easy as it might seem at first glance. It would be a big mistake to think that you can write text and then insert keywords – and that’s it. In order to do it yourself, it takes a lot of time, money and understanding of the operation of all schemes and services, so you should trust the experts.

Site promotion at siteGist

We offer search engine optimization of your website, which will make it competitive among others and at the same time take your business to a new level. Site promotion includes external and internal site optimization. Internal optimization is a set of all works inside the site to achieve maximum relevance to search queries, improve indexing and increase the visibility of the site in search.

The main elements of internal optimization:

• Technical audit of the site – correcting/avoiding code errors and duplicate pages, creating a site map, working on optimizing the crawling budget.
• Working with the site structure.
• Working with content – writing unique and relevant texts, writing titles, graphic content.
• Improving the usability of the site.
• Connecting social factors.

After completing all the work on internal optimization, you can proceed to external optimization. External optimization is an increase in the reach of a site by obtaining links to the site from other resources. At this stage, it is very important to develop a plan for increasing links that will be as “natural” as possible. It is worth paying great attention to the quality and weight of the site from which we want to receive links to our site.

It is important to understand that site promotion is not a one-day task. We cannot promise the first positions in the TOP right away, because this requires time and conscientious work on the site. Also, the niche in which you are promoting is of great importance. If it is quite competitive, then be prepared that you will have to invest effort, time and money in promotion.

As for the price of promotion, it is formed depending on several factors:

• market competitiveness
• technical condition of your site
• age of the site

Site promotion is a long and important process and it takes some time for you to get the desired result. We advise you to connect different Internet marketing channels simultaneously. For example, while SEO work is underway, you can also engage in contextual advertising, email marketing, and SMM to increase sales and establish communication with customers.